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Lexus
Lexus Hybrid Drive

Agency
Deri Design
Client
Lexus
Production
Barbecue
Director
Rüdiger Chmielus, Janos Deri, Martin Schwember
Music
Michael Kadelbach
Task Concept CGI Motion Graphics
Barbecue took care of the creative process and the production.
Team
Rüdiger Chmielus, Tina Löwenstern, Peter Janoschka, Andrew Meyer, Anna Pietocha
How technology and emotions go hand in hand. Rüdiger Chmielus Creative Director Barbecue
An poetic approach for a great technology

The main goal was to design an almost surreal surrounding, in which two energy forces symbolize the hybrid technology. Supporting this with an inspiring soundtrack from Michael. We had a great time during the production phase.

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